SITUATION
Just a few weeks before the season kickoff, NBC Sports Network needed to update their college football graphics package to match NBC’s new look.
SOLUTION
To get us to game day, we drafted a team of freelance animators and designers for what would be the biggest underdog story since Rudy. We did it. A complete motion graphics package made from scratch in just three weeks. The concept was simple: put the audience on the goal line and capture the spirit of college football. The package included some 42 different elements, including an open, teases, tool kits, lower thirds, rejoin elements and sponsor elements.
ROLE
Creative Director @ Impossible